Senior insight
when you need it.
Organisations often face important communications challenges without the senior capacity, specialist expertise, or time to address them fully. Lightmark was created to provide that support.
The consultancy offers direct access to experienced judgement, without unnecessary layers. Clients gain a partner who can enter a complex brief quickly, identify what matters, and stay close enough to the work to help deliver it.
Meet Caitlin
Senior communications experience, brought directly to the challenge.
Lightmark Advisory was founded by Caitlin Phillips, a strategic communications leader with a decade of experience helping organisations navigate change, strengthen leadership communication, and make high-stakes moments count.
Her career has spanned Airbnb, Indeed, RVU, and NetApp, where she partnered with senior leaders to turn complex strategies and decisions into clear narratives, compelling content, and communication that moves people forward.
Experience shaped inside complex organisations
Caitlin’s experience spans executive and internal communication, organisational change, company narrative, employee engagement, and major events.
She has worked in global, fast-moving organisations where communication needed to do more than share information. It needed to create understanding, build confidence, align leaders, and help people see what came next.
Across her career, Caitlin has combined strategic counsel with hands-on delivery—from clarifying the central narrative and advising senior leaders to developing content, preparing speakers, and bringing complex programmes to life.
What clients can expect
A calm perspective on complex work
We quickly absorb the wider context, identify the central challenge, and create a clear way forward.
We bring structure to fast-moving situations, helping teams focus their attention and energy where they will have the greatest effect.
Candid, considered counsel
We ask thoughtful questions, challenge assumptions, and offer an honest point of view.
Our advice is grounded in the organisation’s objectives and a clear understanding of how communication is likely to be received.
Genuine ownership of the outcome
Our work doesn’t end with a recommendation.
We stay closely involved, helping shape the detail, navigate emerging challenges, and deliver communication that achieves what it set out to do.
Let’s bring clarity to what comes next.
If you’re navigating change, strengthening leadership communication, or preparing for a high-stakes moment, tell us what you’re working through.
We’ll help you consider where Lightmark could add the greatest value.
Not ready to enquire? Connect with Caitlin on LinkedIn